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Anne Cramer

Professor, Fashion | Faculty of Business | Humber College

Media Appearance: Global’s The Morning Show

April 26, 2012 ·

Fashion Arts professor Anne Cramer joins The Morning Show to talk about today’s beauty industry and the shift towards ‘natural’ beauty. Cramer teaches Fashion Arts at The Business School at Humber College, keeping her plugged in to trends and changes in the beauty industry. Why does society use makeup and cosmetics? How much makeup is too much? What celebrities have taken the plunge to ditch the made-up face? Anne Cramer explains.

-Global’s Morning Sement Pages

I worked with Andrew Leopold, Associate Director, Public Relations and Communications for Humber College to prepare for the interview. For this media appearance, we discussed different thoughts on the key discussion topics and also Humber’s corporate key messages to work into my delivery.

On the Wednesday morning show, the hosts removed their makeup on air, leading into our discussion the following day. During the interview, I spoke with the hosts about natural beauty and how our students view fashion and beauty standards. Our students learn computer graphic editing skills and are well aware of the retouching of photos that takes place in the industry – although the before and after comparison shots can still be surprising. Additionally, we talked about how Humber students look at marketing products and ethical guidelines to follow when representing products.

The experience at Global was exciting and it is always great to experience new things. Afterwards, I put together a short presentation to show my students some behind the scene photographs and to discuss the experience. Our discussions focused on media work, the ideals of beauty, and how great things can happen outside your comfort zone.

Professor Anne Global Morning Show
2012Aug9Anne's iphone pics 1324

FEEDBACK:

Hi Anne

I watched you on Global this morning and you did a terrific job. You handled the questions with confidence and loved they way you slipped in information about our program at Humber. I was so impressed that you did not even pause for a second when answering their questions.

I appreciate the way you accepted this challenge without any hesitation and took the time to prep during this busy last week of class.

Thank you Anne, your appearance on Global reflected positively on the program, the Business School and on Humber.

Avril Carnovale

Associate Dean

The Business School

Humber Institute of Technology and Advanced Learning

Posted by ANNE / Filed In: Industry Events, Professional Accomplishments
Tagged: Specialized Activities

       
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